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PIXELATED FOR PRIVACY (2010)

“Pixelated for Privacy” is an installation in public space, about the practise of pixelating houses in the German version of Google Street View.
In Germany there is an option to opt out of your house showing up on Google Street View, to “maintain privacy”. When the first city in Germany was up on Google Street View in 2010 what people were most interested in were the first pixelated houses. In the media, there was an extensive discussion about whether being able to view somebody‘s house online invades their privacy, whereas viewing it in real life doesn‘t. To eliminate this discrepancy between online and offline, the project physically
pixelates a house which had been opted out of street view. The real-life pixelation reverses the original intention of its inhabitants, namely to maintain a level of anonymity and privacy, by highlighting the house. The time-consuming process of creating physical pixels by hand, and connecting these with rivets and strings, resembles the tremendous effort needed to process the pixelation requests, and the exaggerated discussion about this privacy issue, although being much less problematic than many other privacy related aspects of online services.

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Pixelated House in Google Street View


Pixelated House in Google Street View

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